The Fringe
« Previous EntriesPast Is Prologue As New Industries Emerge: It Ain’t Gonna Be Different
Tuesday, March 2nd, 2010 In 1933, baseball card collectors were frustrated. For some reason, they found it impossible to complete their Goudy Gum 240-card set. No matter how many packages of cards they purchased, they failed to find card number #106, which featured Napoleon Lajoie.
Enterprising collectors who wrote Goudy and voiced their frustrations [...]
Conforming To Your Customers’ Realities: Your Stakeholders’ Perceptions Matter
Tuesday, February 9th, 2010The man at left built the first personal computer. He also spearheaded a number of fundamental software breakthroughs, including creating the basic hardware / software architecture which resulted in the creation of the third-party personal computer (PC) software industry.
If this gentleman was such a pivotal player in the early [...]
Limit… less: Ignore Limits – Focus On Opportunities
Tuesday, January 12th, 2010 During the late 1800’s, American author Horatio Alger wrote 129 novels, most of which recount the deeds of impoverished young people who overcome their modest means to establish independent lives as self-sufficient, middle class citizens.
Years after Alger created this new genre, it was derisively (and incorrectly) termed “rags to riches.” [...]
Pour And Stir II – Managing Your Cost Per Customer
Wednesday, December 2nd, 2009 “I know half the money I spend on advertising is wasted, but I can never find out which half.” John Wanamaker
If Mr. Wanamaker had access to the Internet, his oft-repeated quote, would have never been uttered. In the “good old days”, pre- 1999, advertising dollars were largely gambled away.
As noted in [...]
Sales Kids With Grit – Web 2.0 Paper Routes
Tuesday, October 13th, 2009What do Warren Buffet, Martin Luther King, John Wayne, Walt Disney, Harry Truman and Wayne Gretzky all have in common? In addition to all of them reaching the pinnacle of their chosen professions, they also all started their careers performing the same job.
All of these extremely successful individuals were paperboys*.
At [...]